Use Descriptive File and Image Names

Bots can’t "see" images, so they rely on filenames and alt text. Instead of IMG_1234.jpg, name it something meaningful like red-running-shoes.jpg. This gives crawlers better context and can improve visibility in image search. Combine this with optimized image sizes and lazy loading to enhance performance and crawlability. It’s a small detail that makes a big difference in content discoverability.